iBusiness Trends

Marketing-Information Management is the process of collecting, organizing, and analyzing data to make informed marketing decisions. This includes gathering market...

The increased attention on multichannel marketing is primarily driven by the need to reach and engage customers across various online...

Selective attention in marketing is the process of focusing on specific information that is relevant to a customer's needs and...

Google Display Ads helps advertisers meet their marketing objectives and drive results by allowing them to reach a wide audience...

Consistency in marketing and branding is key for successful campaigns and brand recognition. Achieving consistent messaging, visuals, and tone throughout...